Retail and FDI and Channels and Food Wastage and …

About five years back, I spent a brief period of time working for a management consulting company. Back then, we had been told that “retail” was “big” – if not in anything else, because it was potentially going to bring a great deal of consulting business to my firm. There was a partner or two who had moved to India from the US specifically to lead the retail practice. In my last week in the company I had even written a paper on what was ailing organized retail in India back then.

Around the same time, friends in competing consulting firms also told me that their firms, too, were bullish on retail. Naturally so, for it was around the time when this whole idea of FDI in retail had come up. Unfortunately back then the UPA government wasn’t particularly keen on any reforms, and the idea died. The only good thing that happened in 2006 was that FDI in wholesale was upped from 51% to 100%. Unfortunately that doesn’t seem to have had much of an impact.

I’ve mentioned several times in the past that I’m not a fan of modern retail. I think the service there just sucks, that they are staffed by a bunch of imbeciles and the systems (both IT and otherwise) are designed so badly that it is more likely for the customer to come out of there disgusted rather than delighted. Where organized retail does trump unorganized retail is in their superior sourcing practices and supply chain systems.

In this context, I had predicted back then (no this wasn’t consulting advice I sold to a client) that the winning formula would be with the front end (basically retail) remaining with the kiranas, who would then be backed up by an efficient wholesaling channel that would do all that was required to put efficiencies into the channel. Unfortunately that doesn’t seem to have taken off. Metro Cash and Carry, the first multinational to set up a wholesale shop in India has been stuttering, with only about a dozen stores. Bharti-Walmart is supposed to be doing well, but very restricted in terms of geography.

There are two fundamental problems here. On one hand, there are several laws that prevent the development of an integrated supply chain system in the country. In several states, farmers are forced to sell produce to the APMC (agricultural produce marketing committee) yards, which have a virtual monopoly over procurement of produce. There are curbs on inter-state movement of goods to complicate things (octroi is all but gone, but ohter barriers remain). Then, there is the human element with existing vested interests in the “channel” trying to block entities such as Walmart-Bharti or Metro from functioning efficiently.

On the other hand, I guess organized wholesalers suffer from precisely the same problem that plagues organized retail today – that they don’t have an efficient salesforce and customer relationship strategy that can wean retailers away from the existing channels. The existing wholesalers offer retailers credit (Metro on the other hand is “cash and carry”), deliver goods to their shopfronts at regular intervals so that they can manage inventory effectively and come up with periodic sales promotions which the retailer prefers.

In the face of this barrier, the wholesaler would have to offer significant price discounts to the retailer for the latter to give up his existing set of wholesalers, and they don’t seem to be achieving that. This is perhaps the reason the strategy I thought would win has completely failed to take off.

Then you have the consultants. With the presence of retail specialists in practically all top management consulting firms in India, it would have been expected that by now they would have transferred the foreign “best practices” in retail to their Indian clients. Given that it hasn’t happened, it could mean two things. Either Indian retailers weren’t really interested in engaging their services (unlikely, given the networks these firms maintain), or (more likely) the consultants recommended cut and paste formulas from the west and those have failed.

If the latter is the case, then the Walmarts are not going to have it easy in India. If consultants, who are generally known to be smart and typically know the worldwide best practices, working with Indian organized retailers, who know the markets well, haven’t been able to crack the code for organized retail in India, one may not be too optimistic about how the foreign firms would fare.

PS: coming back to the current failure of foreign-owned wholesalers, the new regulations will mean that these wholesalers will have “captive” retailers to sell to. So you’ll have retailers who will actually have low costs in terms of purchase prices (inclusive of supply chain costs). But I’m not sure if they’ll crack the customer service bit which hardly any current existing organized retailers have cracked.

Cross posted at The INI Broad Mind. Also see my post on the broad mind on the politics of the recent cabinet decision about retail.

Travel agents and investment bankers

The more I think about it, the more I’m convinced that travel agents perform a very similar role to investment bankers. In the olden days, not everyone had access to financial markets. In order to buy or sell stocks, one had to go through a brokerage company, who would be paid a hefty commission for his services. The markets weren’t that liquid, and they were definitely not transparent, so the brokers would make a killing on the spread. With the passage of time, advent of electronic trading and transparency in the markets brokers aren’t able to make the same spreads that they used to. Customers know the exact market price for the instruments they are trading, and this results in brokers not able to make too much out of these trades.

It is a similar case with travel agents. Vacation markets (flights, hotels, etc.) are nowhere as liquid as financial markets, and will never be. Sometimes, when you are booking holidays to a strange place, you know little about it, and hence commission a travel agent to find you a place to stay there. Given that you know little about that place, the agent can charge you hefty commissions, and make a nice spread. Of course, nowadays such opportunities are diminishing for agents, as you have websites such as Agoda which allow you to book hotels directly. Now, at one place you can compare the prices of different hotels, and have better information compared to what the agents traditionally offer you. The spread is on the downswing, I must think.

Then, don’t you think package tours are very similar to structured products? Structured products are nothing but a package of several risks packaged together. By acting as a counterparty on a structured product, a bank (even now ) can afford to charge fairly hefty fees. Structured products are illiquid,  and there is no publicly available “market price”, so it is easy for banks to make themselves good spreads on such products. However, all it takes to defeat this is an intelligent customer. All the customer needs to do is to try and understand the risks himself, and start “unbundling” them. Once he unbundles the risks, he can now trade each of them independently, on more liquid markets, and get a much better price than what bankers will offer him. The catch here is that he’ll need to put in that effort in unbundling.

It’s the same with package tours. Given the bundles, it is easy for the agents to make higher spreads. However, if you as a customer simply unbundle the package (hotels, transport, food, etc.), you can find out the price of each (available on sites like agoda and elsewhere) and find out for yourself the spread that the agent is making. And then you compare the agent’s premium with the “cost” of making all the bookings yourself and make an informed choice.

Apart from communication, among the greatest boons of the internet has to do with dismantling middleman monopolies. It is incredible how much use a little information can be of!

The Global Financial Crisis Revisited

When we talk about the global financial crisis, one question that pops up in lots of people’s heads is about where the money went. Since every trade involves two parties, it is argued that every loser has a corresponding winner, and that most commentary about the global financial crisis (of 2008) doesn’t talk about these winners. Everyone knows about the havoc that the crisis caused when prices went down (rather suddenly). The havoc that the crisis caused when prices initially went up (rather slowly) is less well documented.

The reason winners don’t get too much footage is that firstly, they are widely distributed, and secondly they spent away all their money. Think about a stock or a CDO or a bond being a like a parcel that you play by passing the parcel. The only thing is that every time you receive the parcel, you make a payment, and then pass on the parcel after receiving a higher payment. Finally, when the whistle blows, one person has the parcel in his hand, and it explodes in his face, ruining him. We know enough about people like this. A large number of banks lost a lot of money holding parcels when the whistle blew. Some went bust, while others had to be bailed out by governments. We know enough of this story so I don’t need to repeat here.

What is interesting is about the winners. Every person who held the parcel for a small amount of time was a winner, albeit a small winner. There were several such winners, each of whom “won” a small amount of money, and spent it (remember that the asset bubble in the early noughties was responsible for increasing consumption among common people). This spending increased demand for various goods and services produced in several countries. This increasing demand led to greater investment in the production facilities of these goods and services. Apart from that, they also increased expectations of growth in demand of these goods.

The damage the crisis did on the way up was to skew expectations of growth in different sectors, thus skewing investment (both in terms of financial and human capital). The spending caused by “small wins” for consumers put in place unreasonable expectations, and by the time it was known that this increased demand came as a result of an asset bubble, a lot of capital had been committed. And this would create imbalances in the “real economy”.

Yes, the asset bubble of the last decade did produce winners. The winners begat more winners (people whose goods and services were bought). However the skewed expectations that the wins created were to cause damage in the longer term. Unfortunately, I don’t see this story being told adequately, when the financial crisis is being talked about. After all, the losers are more spectacular.

The Second Hand Goods Market

Every time we clean up our house, which is quite frequent I must say, there is a bunch of stuff that we want to throw or give away. Being rational beings, each time we look to maximize the returns we get out of whatever we don’t need, and hence go around looking for people who will buy them. The problem here, though, is that the second hand market doesn’t really exist, and even if it does it’s so illiquid that it’s not worth the effort to locate them and sell our goods there.

For example, for a long time we’ve been wanting to get rid of our dining table. The question is how do we dispose of it in order to maximize returns. I don’t know of any shops that buy used furniture, and there are search costs involved there. And then there is the cost of actually transporting the dining table (you realize it can’t be done by my car, right?) to the location of sale. And then haggling over the price. Given that it’s not made of particularly good wood (we know where to sell stuff made out of “good wood”) I don’t even know if what get by selling even covers the cost of selling it!

Worse, we got a bunch of new electric appliances (microwave, mixie, gas stove) as wedding gifts. The “normal” way of getting rid of old mixies or gas stoves is to give it “in exchange” so that we get a small discount for the new appliance we’re buying. When we get appliances as a gift, though, this avenue is lost. The old mixie and stove (and a couple of ancient table fans) decorated our attics and bred rats until we sold all of them for a grand total of five hundred rupees while buying a new saucepan! (I’d located that store and carried the stuff there with such great difficulty that I was willing to sell at any price).

Now there’s this ancient vacuum cleaner and old RO water filter out for disposal (the latter was disposed due to exorbitant maintenance costs). There’s a good chance that we’ll dispose of them by just dumping them on the road somewhere. Seriously. The selling costs are way too high. I know that in New York there’s this whole “industry”, where people leave old furniture and appliances on the roads in the middle of the night, and some other people take them away and salvage whatever profit they can get.

I thought of a business plan that gets unnecessary appliances and furniture from people (for a nominal fee; and by paying transport costs) and then sells it on to people who are actually willing to buy these things. The problem is that a lot of people actually dispose stuff as part of “exchange offers” so I don’t know how much volume this new business can get. But if someone manages to pull it off, I promise to donate all my useless stuff to them. Else, you’ll soon start finding unnecessary furniture and appliances scattered along KR Road in Bangalore.

The Pasta Darshini

A long time back I’d cribbed that in places like Bangalore where not too many people are willing to experiment with food, non-standard cuisines end up being insanely expensive. This was perhaps during my first trip to New York last year, when I’d been amazed to find extremely high quality food at nondescript places for very reasonable rates, and was cursing my own city for making me pay up exorbitant amounts every time I wanted to have something “special”.

Given that background, the new Veekes and Thomas outlet in Jayanagar 4th block (I believe they have outlets elsewhere in the city also) comes as a pleasant surprise. It’s a small place, situated across the road from the more famous Maiya’s. The whole establishment is less than 100 sq ft, with a large part of it taken by a massive machine to make sugarcane juice. The two times I’ve visited, there have been two guys there, one to make sugarcane juice and the other to make pasta. The seating area is limited, and you’re served in disposable (areca bark) plates and glass glasses.

They mostly make pastas and some other european dishes (their subtitle is “fine European cuisine” though I’m not sure how “fine” they are), and represent really awesome value for money. The average pasta there costs Rs. 60, and a soup I had on my last visit (wasn’t too great) was Rs. 15. And perhaps to go with the fact that they’re situated in the heavily-vegetarian Jayanagar, they don’t serve meat.

The wife says that it’s among the best pasta she’s eaten in Bangalore. While I disagree with that, I do think the food is really good given the price point. Also, given that they have only one cook, the waiting time can get a little long. The other thing with Pasta is that it is a slow-cooking dish, which is why it doesn’t lend itself too well to the darshini format – which is more suited for made-to-order or assemble-to-order dishes.

Nevertheless this is a good start. It’s hopefully a harbinger (sorry for using such a lofty word here; nothing simpler came to mind) for cheap “non-standard cuisine” in Bangalore. The next logical setup, I guess, would be a falafel-hummus stall. The advantages there are that the dishes are either quick-cooking or can be made to stock , ingredients to make them are easily available here, not much is lost by having a vegetarian-only place (I think there are easier to set up in terms of licensing than places that serve meat; and easier to cook as well) and the taste isn’t very different from Indian (yesterday I was describing the falafel as “AmboDe made out of chickpeas”).

Again, I can help someone set this up, though I’m not particularly interested in running the business since I think it involves a lot of hassles.

 

Yet another startup idea

This time it’s an i-phone/android app. The motivation for this is the heavy advertising in the last few days for Mapmyindia GPS, on hoardings all over Bangalore. Again, I don’t know if this has been implemented before.

So this will be built on top of Mapmyindia or any other similar GPS. When you hunt for the shortest route between point A and point B, you can give two possible choices – shortest by distance and shortest by time. The former is the default choice that all GPSs currently use. This one is an app to provide the latter.

Now, each city will be mapped out as a network of intersections. And then, for each “edge” on this graph, we use data that we’ve gathered from other users of the app in order to predict the amount of time taken to travel. Of course, the prediction model is not going to be simple, and I’m willing to partner you (via my forthcoming quant consultancy firm) in developing it. It’s going to be a fairly complex model based on time-of-day, recency of data, outlier detection (what if someone stops off for lunch in the middle of an “edge”?) and all such.

So, now you have the city mapped out (for a particular instant) both in terms of distance and in terms of time, and in cases of any traffic jams or such, my system will help you find the quickest route to your destination. Should be useful, right?

Of course, the success of this app (like a lot of other apps, I guess) depends heavily on “network effect”. The more the users of this app, the better the model I’ll have in predicting time between intersections, and save you the headache of mentally trying to optimize the route to your destination each time you set out (like I do).

I’m pretty serious about this. If you think this hasn’t been done before, we can work together to get this up!

Agoda + TripAdvisor

Ok here’s a startup idea. Basically a combination of Agoda and Tripadvisor (basically a front-end combining those two backends). I’m looking to book a hotel for a forthcoming holiday. So what I’ve been doing is to search through agoda for hotels available for those days and within my price range, and one by one searching for them on tripadvisor to see their ratings and comments and all that.

Now, the deal is this: Agoda is an excellent and reliable booking engine. However, it’s tripadvisor that has the reviews that I’d trust but it neither does bookings nor has details of availability or lowest price available. Hence I’ve to keep the two windows open which is quite frustrating and time-consuming.

For someone who’s experienced in developing web apps this is quite simple I think (since I have no experience or interest in this I’m just giving the idea away). A front end that queries agoda for available hotels and tripadvisor for ratings of these hotels and then presents both together in a nice frontend. The actual booking can be done through agoda itself (to where there can be a link).

As for revenue, I’m sure hotels will advertise on this site. Problem, though is to get the tripadvisor reviews in a way that can be extracted to this third-party website without actually going to tripadvisor. But why would tripadvisor allow this since the reviews are their intellectual property and the basis on which they make their money? But well worth a try, I think!

FDI in retail

I’m trying to figure why that is turning out to be a big deal. Given that we have over 5 years of history of “organized retail” in India, and that it hasn’t performed particularly well on a lot of factors, I don’t know how permitting FDI in multi-brand retail is going to make a difference.

In my personal experience, the performance of “modern retail” over the last 5 years has been underwhelming at best. I can’t recall a single time when I’ve gone to one of these chain stores (Big Bazaar/ Reliance Fresh / More) and come back without getting annoyed with the checkout staff. While the variety available at these stores is massive, which is why I go there at times, the stores are all staffed with a bunch of imbeciles. Yes, all of them. They have made an attempt to overcome the unskilled staff by means of “software systems” and that has only added to the problem, rather than helping solve it.

On countless occasions, staff at modern retail outlets have refused to sell me something that I wanted to buy because “the item code wasn’t found in the system”. The other day the customer in front of me wanted to cancel an item midway through checkout, and the checkout staff had to call the store manager to reverse the transaction. I don’t know why the systems have been designed so badly. The fundamental problem with most of these “modern retail” outlets is that the staff there have no real incentive to actually sell you stuff, and the impression one gets is that the only thing staff strive to do is to avoid mistakes. Perhaps their incentives are structured thus. I know of a case from some 4-5 years back, when a family-owned opened across the road from a More outlet and in the course of a year, the latter had shut down.

Given this lacklustre performance of modern retail, I don’t know how much of a difference permitting FDI in the sector will achieve. Yes, it is argued that if Walmart invests directly the “know-how” it has accumulated over the years will be introduced to India. However, there is no reason to believe that this “know-how” has not already been implemented. Major players in organized retail such as Reliance and the Aditya Birla Group (More) have demonstrated in other sectors of their willingness to acquire know-how from across the globe, and implement it better than their global counterparts. Then, most major management consultants in India have established retail practices, which is another route for “knowledge import”. It is also not an issue of capital – Indian investors in various sectors have time and again shown that they are willing to invest in companies with strong business practices.

The problem with modern retail lies not with either know-how or investment. The problem is one of implementation, and I don’t see how bringing in Walmart (who have little idea of Indian markets) can make a difference there. FDI in retail is not going to solve this problem.

The real problem lies in bottlenecks higher up the food supply chain. Various states are yet to repeal the archaic APMC Act which gives certain people monopoly over food trade in certain areas. There are various restrictions on movement of goods across states (though this should be lesser of a problem once the GST (Goods and Service Tax) Regime comes into play). Time and again, the government acts arbitrarily in changing the rules concerning movement, import, export and “support price” of commodities, and this creates uncertainty in the market and scares away investors.

It is reforms higher up the supply chain that are crucial in order to make the food supply chain more efficient and reduce wastage. The government would do well to put the topic of retail FDI on the backburner (especially since it’s controversial) and instead focus on enabling the rest of the supply chain to become more efficient.

An Illiberal Society

Every few months or so a bunch of (mostly) Bangalore-based liberals go up in massive outrage all over the interwebs. On each occasion, the trigger for this would have been a bunch of cops raiding some bar, and imposing a new set of rules. The last time this happened, it was about cops randomly checking black-skinned people for drug possession and pushing, leading to pubs banning blacks from entering, altogether. This time, cops have instructed that pubs not play “loud, western music” and banned live music from pubs.

Already, pubs and even restaurants in Bangalore have to close by 11 pm and there is no dancing allowed (again because “dance bars” are banned). A bunch of pub-goers hanging outside a few minutes after 11 is an open invitation for the cops to enter the pub and try collect some hafta. The problems are plenty, but the biggest problem is that there is no political solution in sight.

The problem here is that however vocal and loud the liberals may be, they still don’t make up enough numbers in terms of the city’s population to make a difference. The fact of the matter is that the large majority of the city’s population (even if one were to consider only the middle classes into account) is either not bothered about these pub rules, or actually supports the new rules that the police make from time to time.

Firstly, it is not possible in order to have different rules for different kinds of pubs. So whatever rules govern say Fuga need to also govern South End Bar at the end of my road. Secondly, a large number of pubs are in residential areas, and for good reason – you do not want to go too far when you need a drink. There is some difference in terms of licenses between wine shops and bars (the former can’t “serve” liquor) but most wine shops double up as “standing bars” anyway. Hence, it is likely that you’ll have a bunch of drunks patrolling the residential streets late every night.

Thirdly, and most importantly (though I’d like the “police reforms” specialists at Takshashila to weigh in), the police force in the city is massively understaffed and underpaid. It’s not possible for our cops to make sure that despite the presence of walking drunkards, the streets are going to be safe. It will take a massive political effort in order to change this. Hence, given that it is not really possible for the cops to police the streets effectively, they resort to signaling.

By forcing all bars to shut down at a certain time, they signal to the population that they get things under control every evening, and there wouldn’t be much nuisance. The rules regarding dancing are an attempt by the police to somehow extract money out of pubs, since dance bars are officially banned (I don’t know why), and they can use the same set of rules to harass the discotheques. Loud music is again to gain credence among neighbours (remember that most pubs are in residential areas) that they’re doing something about the “menace”. The ban on “loud western music” is inexplicable.

This police harassment of bars is not a standalone problem, it’s part of a bigger problem in terms of police reforms. As a stand alone problem, though, given the small proportion of people it affects, I don’t foresee a good solution. What needs to be done is to aggregate all stakeholders who are affected by this – regular pub/discgoers, pub owners (very important), liquor companies, people selling cigarettes and bondas late in the night, and collectively lobby for change in regulation. It’s not going to be an easy battle, considering that a large proportion of the city’s population is conservative, and will be up in arms against any change in rules. It won’t be an easy task either, since liberal but lazy parties like me (who prefer to get wasted at home) will also not lend support.

The curse of geography on Air India

International flights are regulated by a strange agreement, in which at least one end of the flight should be in the country that is the “home” of the airline. For example, Jet Airways runs flights along the Mumbai-Brussels-New York route, but is forbidden from carrying passengers solely from Brussels to New York (that market is a monopoly for airlines based in EU or USA). However, if Jet has flights from Mumbai to say Brussels and Singapore, it can carry passengers from Brussels to Singapore, since they’ll be touching the ground at Jet’s home country.

Secondly, airline ticketing is usually done on a “source-destination” basis, and not based on each leg. For example, the price of  a Brussels-Singapore ticket on Jet Airways has nothing to do with the price of Brussels-Mumbai and Mumbai-Singapore tickets. As far as the airline is concerned, all these are independent “markets”, and the price for Brussels-Singapore is set partly based on what other airlines charge for Brussels-Singapore (taking into account flying time, layover time and all that).

These two together give an undue advantage to airlines that are situated in countries that are “in the middle”. The best example for this is Emirates, which flies, on the one hand, to several destinations in Asia, and on the other to several destinations in Africa, Europe and the Americas. This allows Emirates to effectively aggregate demand from all these destinations and connect them up in the form of a hub.

For example, there may not be too many people who want to fly Bangalore-Venice. However, if you aggregate all destinations Emirates serves to the West of Dubai (in Europe, Africa, US, Middle East, etc.) there will be a lot of people who will want to fly from Bangalore to all these places put together. Similarly, if you aggregate all destinations in Asia, there will be enough people from Venice to fly to all these places put together and thus Emirates, by providing a hub, creates an effective market. This is what I mentioned earlier as the advantage of geography, of being situated “in the middle”.

Now, if Air India were to be profitable in the international sector, one way of doing so would be to create a “hub” in India, where Air India connects up passengers to the east to those in the West. While that sounds simple enough, what we need to see is if any place in India is situated conveniently enough to function as a hub. Now, look at the map of India, and see what is around.

To the north-east lies China. There is a lot of nothingness between India and the parts of China that generates high airline traffic (the coast). To the northwest, you have Pakistan, Afghanistan and barren republics of Central Asia. The “business parts” of Russia, again, are quite far away. To the South of India you have vast oceans, the south-east and west already have thriving hubs (Singapore, KL, Bangkok, Dubai, Doha, etc.) and India is again not well placed to compete effectively with any of them. I know this isn’t a rigorous analysis, but look in any direction, and you’ll find it hard to believe that there is reason enough for people living there to fly internationally using India as a hub.

This is the curse of geography that India suffers from, and there is nothing we can do about it, and this is something we need to accept. Given this scenario, the best airlines from India can do is to connect various places in India to places abroad where there exists a “direct market” (for example, Kochi-Dubai by itself is liquid enough so you can have Indian carriers operating that route). Thus, airlines from India can never aspire to achieve the scale and connectivity of an Emirates or a Malaysian. The sooner the airlines accept it, the better.

The moral of the story for Air India is that it should recognize this curse of geography and give up on its dreams of connecting the world. It should stick to connecting destinations within India, and “direct markets” from India  to destinations abroad.