Christian Rudder and Corporate Ratings

One of the studdest book chapters I’ve read is from Christian Rudder’s Dataclysm. Rudder is a cofounder of OkCupid, now part of the portfolio of matchmakers. In this book, he has taken insights from OkCupid’s own data to draw insights about human life and behaviour.

It is a typical non-fiction book, with a studmax first chapter, and which gets progressively weaker. And it is the first chapter (which I’ve written about before) that I’m going to talk about here. There is a nice write-up and extract in Maria Popova’s website (which used to be called BrainPickings) here.

Quoting Maria Popova:

What Rudder and his team found was that not all averages are created equal in terms of actual romantic opportunities — greater variance means greater opportunity. Based on the data on heterosexual females, women who were rated average overall but arrived there via polarizing rankings — lots of 1’s, lots of 5’s — got exponentially more messages (“the precursor to outcomes like in-depth conversations, the exchange of contact information, and eventually in-person meetings”) than women whom most men rated a 3.

In one-hit markets like love (you only need to love and be loved by one person to be “successful” in this), high volatility is an asset. It is like option pricing if you think about it – higher volatility means greater chance of being in the money, and that is all you care about here. How deep out of the money you are just doesn’t matter.

I was thinking about this in some random context this morning when I was also thinking of the corporate appraisal process. Now, the difference between dating and appraisals is that on OKCupid you might get several ratings on a 5-point scale, but in your office you only get one rating each year on a 5-point scale. However, if you are a manager, and especially if you are managing a large team, you will GIVE out lots of ratings each year.

And so I was wondering – what does the variance of ratings you give out tell about you as a manager? Assume that HR doesn’t impose any “grading on curve” thing, what does it say if you are a manager who gave out an average rating of 3, with standard deviation 0.5, versus a manager who gave an average of 3, with all employees receiving 1s and 5s.

From a corporate perspective, would you rather want a team full of 3s, or a team with a few 5s and a few 1s (who, it is likely, will leave)? Once again, if you think about it, it depends on your Vega (returns to volatility). In some sense, it depends on whether you are running a stud or a fighter team.

If you are running a fighter team, where there is no real “spectacular performance” but you need your people to grind it out, not make mistakes, pay attention to detail and do their jobs, you want a team full of3s. The 5s in this team don’t contribute that much more than a 3. And 1s can seriously hurt your performance.

On the other hand, if you’re running a stud team, you will want high variance. Because by the sheer nature of work, in a stud team, the 5s will add significantly more value than the 1s might cause damage. When you are running a stud team, a team full of 3s doesn’t work – you are running far below potential in that case.

Assuming that your team has delivered, then maybe the distribution of ratings across the team is a function of whether it does more stud or fighter work? Or am I force fitting my pet theory a bit too much here?

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