I’m reminded of this old interview with late actor and director Kashinath. I’ve forgotten which program it was on, so I’m unable to find the link. In that he kept talking about how as a budding filmmaker, he had been taught to “make films about social issues”.
And so in each of his movies, he made sure he incorporated one or the other social issue. Like I remember as a kid going to this movie called avaLe nanna henDathi (which he remade in Hindi as “Jawani Zindabad”) – this was about dowry.
The thing with Kashinath was that while he made his movies about social issues, he made sure they were at least partly funny. Before we go ahead, I’d urge you to see this legendary song from anantana avaantara , made by and starring Kashinath (trust me, you’ll find it funny even if you don’t understand Kannada).
It’s not just Kashinath who had this mission that any movie should have an underlying “social message”. Go back to any 1990s comedy, and you will find that they follow the same formula. You might laugh for a total of 15 minutes through the duration of the movie, but the need for social messaging means that there are inevitable sad elements in the plot.
Also, a usual template of these movies (across languages) was to pack the first half with jokes and other funny things, and then let the serious stuff take over in the second half (you wouldn’t lose much entertainment by leaving at the interval).
This largely changed after 1999 (or so), when the film industry got “industry” status, bringing in corporate money and formal production houses. The need for sending out social messages went out with socialism, and so the quality of movies in the 2000s became (on average) better. Funny movies could afford to be entirely funny rather than spending one half sending out a social message.
I was thinking about this yesterday when I watched shubh mangal zyaada savdhaan (starring Ayushmannnnn Khurrraannnnnaa), a movie about a gay couple trying to gain acceptance from one of their families. The movie seemed to be a straight throwback to the nineteen eighties.
The first half was funny, with a laugh a minute. All the classic elements of Indian film comedy were present in this half. And then came the intermission (yes, that was indicated even though I saw the movie on Prime Video). And the movie, in 80s style, went off into social messaging mode.
The last 40 minutes was an absolute drag. The story refused to move as the characters went about extolling diversity and inclusion. Whatever was remaining of the story was rather predictable. There was no “information content”. And that left me a tad disappointed.
There is a reason that Ganeshana Maduve remains my all-time favourite Indian movie. Despite being made in 1990, it is an out-and-out comedy, with no social messaging thrown in (the director Phani Ramachandra, who later made the sitcom daNDa piNDagaLu, was a bit of an outlier).
The best part of the movie, in hindsight (ok I’ve watched it at least 50 times) is that it ends rather abruptly. The comedy goes on till the very last moment, and when you think that you’re facing a boring scene, all characters get into one frame (the standard ending of 1980s movies) and “shubham” or some such appears on the screen.
If you haven’t watched the movie, I might remind you that it is available in full on Youtube (unfortunately there are no subtitles, so you’ll need to know Kannada for this one).
I really don’t know why this genre of comedy didn’t catch on, and instead we have filmmakers continuing to proselytise us with social virtues.